Comments on: Online video ads getting results http://www.tamingthebeast.net/blog/web-marketing/video-advertising-0306.htm Ecommerce, web marketing and development news and research by Michael Bloch of Taming the Beast.net Thu, 20 Nov 2008 10:40:29 +0000 http://wordpress.org/?v=2.3.3 By: Tom http://www.tamingthebeast.net/blog/web-marketing/video-advertising-0306.htm#comment-47440 Tom Tue, 30 Oct 2007 03:09:29 +0000 http://www.tamingthebeast.net/blog/web-marketing/video-advertising-0306.htm#comment-47440 The OPA statistic mentioning "39% said they would view ads of a 30 second plus duration" is absolutely true. In fact if there is an incentive to watch the video ad, the percentage is even higher. LeadsByVideo.com ( A free video ad sharing service) published stats show that not only do advertisers experience greater exposure, they experience 6-20% Click Thru rate and increase sales conversion rate. The OPA statistic mentioning “39% said they would view ads of a 30 second plus duration” is absolutely true. In fact if there is an incentive to watch the video ad, the percentage is even higher.

LeadsByVideo.com ( A free video ad sharing service) published stats show that not only do advertisers experience greater exposure, they experience 6-20% Click Thru rate and increase sales conversion rate.

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