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Yet another domain name scam

Posted by Michael Bloch in online world (Monday May 5, 2008 )

Like I always say, if only scammers would put all that effort into good.. here’s the latest scam to hit my inbox; domain name owners beware. (more…)

Unsubscribes – a different view

Posted by Michael Bloch in web marketing (Sunday May 4, 2008 )

Anyone who has a list is concerned with unsubscriptions from their communications – but sometimes unsubscribes can be seen as a positive thing too. (more…)

A webslice of IE 8

Posted by Michael Bloch in web development (Saturday May 3, 2008 )

Internet Explorer 8 will be available as a more stable beta for Joe Surfer soon and one of the interesting features I’ve been reading about recently are “webslices” and how they relate to ecommerce. (more…)

10 baby boomer myths

Posted by Michael Bloch in web marketing (Wednesday April 30, 2008 )

It’s something I’ve written about fairly often – the way that marketers tend to wrongly perceive mature age folks such as baby boomers; those people born between 1946 and 1964. Here’s a list of the top ten myths. (more…)

Mother’s day and ecommerce

Posted by Michael Bloch in ecommerce (Tuesday April 29, 2008 )

Where would ecommerce be without Hallmark holidays? This year, 84 percent of US consumers will observe Mother’s Day, but most will cut down on number of gifts compared to previous years, opting to purchase one major item. (more…)

eBay feedback fiasco

Posted by Michael Bloch in ecommerce (Sunday April 27, 2008 )

Don’t ask for feedback unless you’re prepared to wear it :). Straight out of the “only in America” and “you’ve got to be kidding me” file is this little rip-snorter. It seems an eBay seller commenced litigation against a buyer who left *neutral* feedback. (more…)

Email Marketing statistics

Posted by Michael Bloch in web marketing (Friday April 25, 2008 )

Email marketing definitely works – half of respondents in a recent survey made an online purchase in the previous year as a result of permission based email marketing (PEM).But.. (more…)

Gas Prices Drive Shoppers Online

Posted by Michael Bloch in ecommerce (Thursday April 24, 2008 )

The price of oil reaching new highs is hardly news any more – and in the words of the great philosophers, Bachman Turner Overdrive, “B-B-B-Baby, you just ain’t seen nothin’ yet”. However, there is a silver lining to this cloud – it’s driving shoppers to spend their cash online. (more…)

Neurologically optimal advertising

Posted by Michael Bloch in web marketing (Wednesday April 23, 2008 )

I love these new terms that seem to pop up every day :). So what is neurologically optimal advertising? (more…)

Even The Rich Comparison Shop

Posted by Michael Bloch in web marketing (Tuesday April 22, 2008 )

It seems it’s not just Joe Consumer that hunts for bargains on the web; the wealthy do too… that’s part of the reason they are rich I guess :) (more…)