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Skype “call me” links

Posted by Michael Bloch in web development (Saturday July 12, 2008 )

Given how long this feature has been available for I’m likely the last person on the planet to have seen it; but in case I’m not and you’re a Skype user, here’s how to create links for your pages and emails which will put a call through to your Skype ID. (more…)

The mighty digital pen

Posted by Michael Bloch in ecommerce (Wednesday July 9, 2008 )

Large companies are now employing people specifically to watch for complaints that appear on blogs and social networks. They are learning that a single disgruntled consumer has enough power to do a great deal of damage to their brand. (more…)

Marketing to the risk averse

Posted by Michael Bloch in ecommerce,web marketing (Tuesday July 8, 2008 )

With age comes, ahem, wisdom and a little more caution – for many of us anyway. The changing face of the US consumer presents challenges to marketers wishing to target the “risk averse” (more…)

Affordable virtual personal assistants

Posted by Michael Bloch in ecommerce (Monday July 7, 2008 )

Do you find your days sometimes wasted with tedious tasks? Perhaps you need a personal assistant – it’s cheaper than you might think! (more…)

Password overload

Posted by Michael Bloch in ecommerce (Sunday July 6, 2008 )

Sometimes I feel I spend the bulk of my days retrieving and entering passwords. Still, it’s a necessary evil. A recent survey shows I’m certainly not alone in experiencing password overload. (more…)

2008 dialup access statistics

Posted by Michael Bloch in web development (Friday July 4, 2008 )

From time to time I take a peek at the latest Internet dialup access statistics. Dialup access in the USA, even today, is still very much alive and well. (more…)

Spam experiment results

Posted by Michael Bloch in online world (Thursday July 3, 2008 )

McAfee, Inc. has released results of an experiment in which 50 people from around the world surfed the Web unprotected for 30 days. (more…)

Flash now search engine friendly

Posted by Michael Bloch in web development (Wednesday July 2, 2008 )

Big news for Adobe Flash lovers. Up until recently, search engines spiders had problems with indexing Flash based content. That’s now changed. (more…)

Google toys with behavioral targeting

Posted by Michael Bloch in web marketing (Tuesday July 1, 2008 )

According to the New York Times, Google is starting to make more use of the oodles of data it gains from us and is experimenting with serving up ads connected to different searches we run. (more…)

Outlook for email marketing?

Posted by Michael Bloch in web marketing (Monday June 30, 2008 )

I was very surprised to read the results of a recent survey as to how many businesses are still using desktop email clients to run their marketing campaigns. (more…)