While Google investors may have recently been spooked by a drop in click prices; it’s good news for merchants… sort of. (more…)
Pay per click costs drop
Here we are now, entertain us
Kurt Cobain may not have been much of a philosopher, but he was spot on with that line from “Smells Like Teen Spirit” when it comes to how most of us are geared these days – and that has huge ramifications for the online world. (more…)
Convert snail mail to email
I’m continually amazed by the amount of snail mail we still get; so much of it would be better sent via email. For people who have had it with the piles of junk received via snail mail, there is a solution. (more…)
Increased calls for the death of IE6
It’s hard to believe so many people are still using Internet Explorer 6 given IE7 has been around for quite a while and Internet Explorer 8 is now available. (more…)
The cookie to crumble?
Imagine a cookie-free web. For affiliates and online merchants, it would be a special kind of hell and even privacy conscious consumers would find it incredibly irritating. (more…)
Designing applications.. and sites
I just wanted to drop a link to a fantastic free guide. While it’s in relation to developing iPhone applications; a lot of the information can be applied to other online applications, and for that matter, web sites and online communities generally. (more…)
Email open rates up, click rates down
A recent study has found email open rates are improving, but the flood of email consumers are experiencing is continuing to rise. (more…)
Bing making headway – time to optimize?
Has Microsoft finally got search right? While Bing isn’t about to topple Google anytime soon (or perhaps ever); it does look like MS finally has a winner. So how do you optimize for Bing? Should you even bother? (more…)
Be wary of Twitter links
I used to be extremely hesitant to click links generated by URL shortening services, but with the advent of Twitter, I dropped the paranoia level a bit. Probably not a good idea. (more…)
Shopping cart abandonment survey
Paypal and ComScore recently conducted a survey among active shoppers in relation to shopping cart abandonment – and not much has changed over the years. Consumers are still abandoning carts at a frightening rate. (more…)