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Pay per click costs drop

Posted by Michael Bloch in web marketing (Thursday July 23, 2009 )

While Google investors may have recently been spooked by a drop in click prices; it’s good news for merchants… sort of. (more…)

Here we are now, entertain us

Posted by Michael Bloch in web marketing (Tuesday July 21, 2009 )

Kurt Cobain may not have been much of a philosopher, but he was spot on with that line from “Smells Like Teen Spirit” when it comes to how most of us are geared these days – and that has huge ramifications for the online world. (more…)

Convert snail mail to email

Posted by Michael Bloch in ecommerce (Sunday July 19, 2009 )

I’m continually amazed by the amount of snail mail we still get; so much of it would be better sent via email. For people who have had it with the piles of junk received via snail mail, there is a solution. (more…)

Increased calls for the death of IE6

Posted by Michael Bloch in web development (Friday July 17, 2009 )

It’s hard to believe so many people are still using Internet Explorer 6 given IE7 has been around for quite a while and Internet Explorer 8 is now available. (more…)

The cookie to crumble?

Posted by Michael Bloch in web marketing (Tuesday July 14, 2009 )

Imagine a cookie-free web. For affiliates and online merchants, it would be a special kind of hell and even privacy conscious consumers would find it incredibly irritating. (more…)

Designing applications.. and sites

Posted by Michael Bloch in web development (Monday July 13, 2009 )

I just wanted to drop a link to a fantastic free guide. While it’s in relation to developing iPhone applications; a lot of the information can be applied to other online applications, and for that matter, web sites and online communities generally. (more…)

Email open rates up, click rates down

Posted by Michael Bloch in web marketing (Sunday July 12, 2009 )

A recent study has found email open rates are improving, but the flood of email consumers are experiencing is continuing to rise. (more…)

Bing making headway – time to optimize?

Posted by Michael Bloch in web marketing (Saturday July 11, 2009 )

Has Microsoft finally got search right? While Bing isn’t about to topple Google anytime soon (or perhaps ever); it does look like MS finally has a winner. So how do you optimize for Bing? Should you even bother? (more…)

Be wary of Twitter links

Posted by Michael Bloch in online world (Thursday July 9, 2009 )

I used to be extremely hesitant to click links generated by URL shortening services, but with the advent of Twitter, I dropped the paranoia level a bit. Probably not a good idea. (more…)

Shopping cart abandonment survey

Posted by Michael Bloch in ecommerce (Friday July 3, 2009 )

Paypal and ComScore recently conducted a survey among active shoppers in relation to shopping cart abandonment – and not much has changed over the years. Consumers are still abandoning carts at a frightening rate. (more…)