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Survey: email marketing & mobile devices

Posted by Michael Bloch in web marketing (Wednesday January 19, 2011 )

Email on mobile devices has moved out of the realm of ultrageeks and early adopters and is now well and truly mainstream. It’s something that online retailers should bear in mind in terms of their email marketing campaigns. (more…)


Cause marketing & disasters – be careful

Posted by Michael Bloch in web marketing (Monday January 17, 2011 )

I’ve written before about cause marketing and how it can not only do good for charities, but for your business as well. However, it’s all in the execution – get it wrong and you may be in for a shock. (more…)


Over 1 Trillion Emails Sent In 2010

Posted by Michael Bloch in web marketing (Saturday January 15, 2011 )

Email isn’t dead, nor even dying, or even slightly unwell… unless you consider the proportion of spam to be an ailment. No wonder merchants have challenges in attracting the attention of email users. (more…)


Etailers Missing Out On Overseas Cash

Posted by Michael Bloch in ecommerce (Friday January 14, 2011 )

Online retailers in the USA have ranked last in a PayPal study of global e-commerce in terms of their international reach. (more…)


Small business and cybercrime survey

Posted by Michael Bloch in ecommerce (Saturday January 8, 2011 )

Many small businesses think that cybercriminals tend to target larger companies – but nothing is further from the truth. (more…)


Firefox dethrones IE in Europe

Posted by Michael Bloch in online world (Wednesday January 5, 2011 )

Firefox reportedly became the browser of choice in Europe in December last year; unseating Internet Explorer from its long held number 1 position. (more…)


Pew’s Paid Content Survey Results

Posted by Michael Bloch in online world (Sunday January 2, 2011 )

While nearly two thirds of U.S. online users have paid to download some sort of content – it’s not all just music and software. (more…)


Private domain registration.. or not

Posted by Michael Bloch in web marketing (Wednesday December 29, 2010 )

Many domain name registrars often private domain registration services – but it might not be as private as you think. (more…)


Dan hates spam

Posted by Michael Bloch in web marketing (Monday December 27, 2010 )

Meet Dan. Dan hates spam. Nothing unique there, most of us do – even many marketers. What makes Dan different is he likes to sue spammers for chuckles and profit.. and yes, he does succeed. (more…)


Behavioral targeting – consumer survey

Posted by Michael Bloch in web marketing (Wednesday December 22, 2010 )

As the debate for “do not track” heats up, consumers have spoken – and the news isn’t all that good for advertisers according to survey results. (more…)