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Video in email marketing

Posted by Michael Bloch in web marketing (Thursday May 20, 2010 )

Video has always been a tricky business when it comes to email marketing campaigns, but this service says it takes out the complexity of getting the right video format to recipients. (more…)


Tracking with browser fingerprints

Posted by Michael Bloch in web marketing (Wednesday May 19, 2010 )

A headache for affiliate marketers is the “soggy cookie” phenomenon – or cookies that aren’t set at all due to browsers set to reject them. A way around this may be browser fingerprinting. (more…)


Survey: search engine marketing pays off

Posted by Michael Bloch in web marketing (Tuesday May 18, 2010 )

A new report from Internet Retailer confirms what most of us already know – a solid paid and natural search engine marketing strategy and budget really racks up online sales. (more…)


Another international shipping service

Posted by Michael Bloch in ecommerce (Sunday May 16, 2010 )

Earlier this week, I posted details about service available to US online merchants who would like to sell goods to clients overseas, but without the headaches regarding shipping and uncertainty in relation to credit card fraud. Here’s another international shipping service worth a look that addresses both those issues. (more…)


Q1 2010 – over 1 trillion ads served

Posted by Michael Bloch in web marketing (Saturday May 15, 2010 )

One trillion is a number that’s hard to get your head around; but it’s how many ads were served in the first quarter of 2010 – and that was just to USA web users. (more…)


Adobe returns fire at Apple over Flash

Posted by Michael Bloch in web development (Friday May 14, 2010 )

A couple of weeks back, it seemed like the Apple/Adobe (Flash) spat was all over. Steve Jobs expressed his views in no uncertain terms about Apple’s aversion to Flash, Adobe offered little comment to follow up except to basically say, “oh well, moving on..” All was quiet on the western front – until yesterday. (more…)


International checkout: overseas shipping

Posted by Michael Bloch in ecommerce (Thursday May 13, 2010 )

Are you a US merchant who would like to ship your goods internationally, but are concerned about the amount of effort involved? International Checkout might be worth considering – and it’s free. (more…)


Bank loan “Tweeticide”?

Posted by Michael Bloch in online world (Tuesday May 11, 2010 )

I sometimes check out people who I don’t know who contact me via social networks to get a better sense of the person. Employers do it, and perhaps banks might start doing it too. (more…)


Ecommerce posts double digit gains

Posted by Michael Bloch in ecommerce (Sunday May 9, 2010 )

Retail sectors overall showed mixed results according to the latest MasterCard Advisors’ SpendingPulse report, but ecommerce is riding high. (more…)


Proactive live chat survey results

Posted by Michael Bloch in web marketing (Saturday May 8, 2010 )

A recent survey on consumer reactions to live chat software revealed some interesting statistics about proactive chat invitations. (more…)