This is scary. It seems one subscriber to a newsletter complained to the sender’s mailing list service provider; claiming it was spam – and the sender’s account was suspended. (more…)
One Spam Complaint Zaps Email Newsletter
Email Marketing Epic Fail
An Australian company’s recent email marketing campaign provided some very important lessons – among them, possibly how a suitably equipped victim of spam who has had enough of unsolicited email could retaliate. (more…)
Lightbox Effect And Subscription Popups
Using subscription popups to build your list, promote a product or ebook can work very, very well – but when it comes to using a lightbox effect for the popup, I’m not so sure. (more…)
Pay With A Tweet
Instead of giving away white papers, ebooks and such; consider getting folks to pay – not with cash, but with a tweet on Twitter or post on Facebook. (more…)
Add ‘Posts’ To Your Google Places Page
The ability to publish tweet-length posts to your Google Places company page is a feature that was right in front of my eyes, but I never tweaked to it. If you haven’t either, here’s what it’s about. (more…)
Pinterest Pushing Traffic
Pinterest is increasingly looking like a social network the online marketing crowd and merchants just can’t afford to ignore. (more…)
Tablet And Ebook Reader Uptake Explodes
While I’m still holding off on buying a tablet computer, millions of others have acquired one in recent months. (more…)
Google’s “Page Layout Penalty” Algo Tweak
Google is starting to whack more web sites that have too many ads above the fold (ATF). (more…)
Congratulatory Comment Link Spam
Most blog owners would appreciate positive comments about their posts. However, sometimes these glowing glumps of text are nothing more than link spam. (more…)
How To Create A Google-Friendly Site Blackout
The looming “blackout” of the English version of Wikipedia has been big news and other webmasters have expressed a desire to follow suit. But how do you hobble your entire site for a day or so and make a statement to all who visit your site during that time without putting your Google rankings at risk? (more…)