WorldPay has released a report on the findings of its survey that polled more than 19,000 online shoppers across the globe in regard to their online shopping habits. (more…)
Global Online Shopper Survey Report
Al Gore – Internet Hall Of Fame
Al Gore was among the inaugural Internet Hall of Fame inductees announced recently at the Internet Society’s Global INET 2012 conference in Geneva, Switzerland. (more…)
Death Of The Company Blog?
It appears companies are increasingly turning their backs on blogs in favor of social network sites. (more…)
Facebook Page URL’s In Advertising
I saw a TV ad the other night that featured a company’s Facebook page address, but not their own domain. I’m not sure if this is such a good idea. (more…)
The Importance Of Free Shipping
Xmas is long gone, as is Valentines Day and more recently Easter. Things a little quiet? Consider free shipping – it may be a lot more important in turning browsers to buyers than you think and it doesn’t have to send you bankrupt. (more…)
Ahem – About Those Links
It seems Google is moving away from “silently distrusting” spammy or paid inbound links and becoming more vocal about them. (more…)
Paywall Alternative – Google Microsurveys
Folks generally hate paying for content. Publishers like making money with as little effort as possible. Put these aspects together, plus a new twist from Google and microsurveys may be a nice little earner where everyone wins. (more…)
Subject Line Vs. Origin
Which is the more compelling reason to open an email – the subject line or the company that sent it? (more…)
AVG Anti-Virus Rolls Out Do Not Track
And an aspect likely to add to the wailing, gnashing of teeth and rending of garments of some in the online advertising industry, do-not-track will be enabled by default. (more…)
Watch Out For Social Engineering
Do you work in a or consult for a company where new staff members seem to join the team every day? In these situations, it can be hard to keep track of who is who, so it’s particularly important to be vigilant against social engineering ploys. (more…)