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Report as spam button abuse

Posted by Michael Bloch in web marketing (Thursday March 1, 2007 )

With some users considering any uninteresting commercial email as spam, even if they’ve subscribed to the communication; it’s no wonder the dreaded “report as spam” button gets used, or more accurately, abused so much. (more…)


Your own social network

Posted by Michael Bloch in web development (Wednesday February 28, 2007 )

If you’ve always wanted to create your own social network and utilizing free services such as MySpace aren’t what you had in mind, this might interest you.. and yes, it’s free. (more…)


Email and large file transfers

Posted by Michael Bloch in online world (Tuesday February 27, 2007 )

If you really want to annoy someone, send them a 10 megabyte file via email unannounced :). It’s certainly not a great tactic for impressing potential partners and clients. There are some very simple and free ways to get large files to others without bogging down their email connection. (more…)


Reducing anxiety, increase profits

Posted by Michael Bloch in web marketing (Monday February 26, 2007 )

I’ve often harped on the issue of reassuring your site visitors and its relation to improving conversions and profits, but have never really had any decent before and after figures to underline this point – how simple changes can make so much difference to sales (more…)


Payment processing for newbies

Posted by Michael Bloch in ecommerce (Sunday February 25, 2007 )

One of the ecommerce related questions I’m most commonly asked by people new to online business is regarding merchant accounts and payment gateways; particularly for small business owners in Australia. It can certainly be a minefield for people with many traps for the unwary and I can certainly understand the confusion (more…)


Road to an online career

Posted by Michael Bloch in online world (Friday February 23, 2007 )

I was reflecting on my life to date and thinking about the various jobs I’ve had before my career became 100% online in 2001. It’s quite a list :). I was also wondering about the paths of other readers before they dived into online business. (more…)


Social networking teens survey

Posted by Michael Bloch in online world (Thursday February 22, 2007 )

A survey of 935 teenagers aged 12 to 17 performed in November last year shows that 55% of this demographic have created a social network profile and nearly half visit social network sites daily. (more…)


Video marketing thoughts

Posted by Michael Bloch in web marketing (Wednesday February 21, 2007 )

So we all know that video is the CBT (Current Big Thing) in marketing, right? After all, it’s virtues been rammed down our throats enough in trade publications :). Video does offer some great opportunities, but don’t see it as a panacea or alternative for the written word in most scenarios. See it as an adjunct. (more…)


Revenue blog ranking

Posted by Michael Bloch in web marketing (Tuesday February 20, 2007 )

Pat from ConversionRater.com has released a new blog ratings list for “Web Revenue Blogs”, i.e those blogs whose primary purpose is to help others generate income from their blogs or sites. (more…)


Google Reader subscriber count

Posted by Michael Bloch in web marketing (Sunday February 18, 2007 )

Always been curious as to how many people are subscribed to your blog/site feed? In the case of Google Reader subscriptions, you can now tell. (more…)