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Blog action day reminder

Posted by Michael Bloch in online world (Thursday October 11, 2007 )

Into blogging? Care about the planet? Haven’t heard about Blog Action Day yet? Whether you blog about gadgets, grease, geese or gum; every blogger can get involved in this special event and help raise awareness about our environment! (more…)

Best. advertising campaign. ever.

Posted by Michael Bloch in web marketing (Wednesday October 10, 2007 )

Spending most of my time out here, I get so jaded by advertising – I’m totally saturated with the stuff. So when an ad catches my eye and I get excited, it’s a big event – in my life anyway ;). (more…)

Google penalizing sites selling links?

Posted by Michael Bloch in web marketing (Tuesday October 9, 2007 )

It’s official, well appears to be anyway. According to search engine expert Danny Sullivan, Google is penalizing some sites offering paid links; but it seems to me the penalizing will be based on intention. (more…)

Hotmail and subscriber engagement

Posted by Michael Bloch in web marketing (Sunday October 7, 2007 )

Getting email marketing and newsletters through to users, particularly Hotmail subscribers, can be quite a challenge these days. Hotmail have thrown a new factor into the mix which adds an extra hurdle as to whether or not your campaigns are delivered – subscriber engagement. (more…)

More quick live chat tips

Posted by Michael Bloch in web marketing (Saturday October 6, 2007 )

As increasing numbers of online merchants are using live chat as a means of boosting sales and retaining customers, some really good tips are becoming available from those who have been using the technology for some time. (more…)

Online advertising and trust

Posted by Michael Bloch in web marketing (Thursday October 4, 2007 )

With so many different types of advertising these days, from word of mouth to print to rich media online ads – what form do consumers trust most? What type the least? Read on for an interesting glimpse at a comprehensive survey how people view the credibility of different mediums. (more…)

Do you like to watch?

Posted by Michael Bloch in web development (Wednesday October 3, 2007 )

I’m just curious about what readers of Taming the prefer. Do you prefer to watch video or to read articles? (more…)

91 and surfing the web

Posted by Michael Bloch in web marketing (Tuesday October 2, 2007 )

I received an email today from a subscriber and I had to re-read a section of it as I couldn’t believe my eyes. The sender was 91 years of age. I was totally blown away!

In all my years in training mature age folks about the web and in general online communications, I’ve never had the privilege of conversing with someone in this age range via the Internet. More power to him!

.. and I’m sure he’s not alone. (more…)

Preparing for the holiday season

Posted by Michael Bloch in ecommerce (Sunday September 30, 2007 )

I was in a major chain store yesterday and noticed trees and Xmas decorations were already up. Love it or hate it, the silly season is just around the corner and it’s time to start thinking about holiday marketing and associated efforts. (more…)

PCI compliance crackdown

Posted by Michael Bloch in ecommerce (Saturday September 29, 2007 )

Are you an ecommerce enabled merchant? PCI compliant yet? If you aren’t, it’s time to get ready as one of the major card companies is about to start issuing fines to larger merchants who aren’t PCI compliant … and smaller merchants will no doubt be next in the firing line. (more…)