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SEO and nofollow – the final word

Posted by Michael Bloch in web marketing (Thursday January 27, 2011 )

It seems quite a few people still think links with the nofollow attribute will pass on PageRank under certain circumstances. Here’s what a Google employee had to say on the issue: (more…)


Comment Posting Services Doing Damage

Posted by Michael Bloch in web marketing (Wednesday January 26, 2011 )

Hiring someone else to post comments? Keep them on a *very* short leash; they could land you in really, really hot water. (more…)


JCPenney To Increase Ecommerce Focus

Posted by Michael Bloch in ecommerce (Tuesday January 25, 2011 )

While some major retailers complain about the effect of the Internet on their bricks and mortar operations, others are seeing opportunity – like JCPenney. (more…)


Social networks are in the toilet

Posted by Michael Bloch in online world (Monday January 24, 2011 )

Literally. Even the sanctity of the bathroom is no match for the power of social networking, with 27% of people in a recent survey stating they check Facebook while in the bathroom. (more…)


Coupon sharing

Posted by Michael Bloch in web marketing (Saturday January 22, 2011 )

A major coupon site saw a 26.3% increase in traffic during December 2010 and a 27.2% jump in November. The popularity of coupons just keeps on increasing, regardless of economic conditions. (more…)


Survey: email marketing & mobile devices

Posted by Michael Bloch in web marketing (Wednesday January 19, 2011 )

Email on mobile devices has moved out of the realm of ultrageeks and early adopters and is now well and truly mainstream. It’s something that online retailers should bear in mind in terms of their email marketing campaigns. (more…)


Cause marketing & disasters – be careful

Posted by Michael Bloch in web marketing (Monday January 17, 2011 )

I’ve written before about cause marketing and how it can not only do good for charities, but for your business as well. However, it’s all in the execution – get it wrong and you may be in for a shock. (more…)


Over 1 Trillion Emails Sent In 2010

Posted by Michael Bloch in web marketing (Saturday January 15, 2011 )

Email isn’t dead, nor even dying, or even slightly unwell… unless you consider the proportion of spam to be an ailment. No wonder merchants have challenges in attracting the attention of email users. (more…)


Etailers Missing Out On Overseas Cash

Posted by Michael Bloch in ecommerce (Friday January 14, 2011 )

Online retailers in the USA have ranked last in a PayPal study of global e-commerce in terms of their international reach. (more…)


Small business and cybercrime survey

Posted by Michael Bloch in ecommerce (Saturday January 8, 2011 )

Many small businesses think that cybercriminals tend to target larger companies – but nothing is further from the truth. (more…)