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Search Brings The Big Order Bucks

Posted by Michael Bloch in ecommerce (Monday August 20, 2012 )

Email referred visits may convert more often, but search brings in the big bucks a study has found. (more…)


Shiny Object Syndrome

Posted by Michael Bloch in online world (Friday August 17, 2012 )

Sometimes I have problems articulating concepts in a few words, but a term I recently stumbled across, Shiny Object Syndrome, sums ups one of them nicely. (more…)


Online Shopping Impacting Mail Rooms

Posted by Michael Bloch in ecommerce (Thursday August 16, 2012 )

I think Australia’s customs officers and many company mail rooms may be looking forward to a time when the Aussie dollar isn’t so strong. (more…)


Firms Responsible For Facebook Comments

Posted by Michael Bloch in online world (Wednesday August 15, 2012 )

If you work for a large (or small) Australian company with a Facebook page, here’s some important information. (more…)


Twitter Fake Follower Industry Still Thriving

Posted by Michael Bloch in web marketing (Saturday August 11, 2012 )

“We need more followers” the corporate exec cries. More Twitters followers is easy… and cheap. But just because you can do something, it doesn’t mean you should. (more…)


How Often Are People Using Search

Posted by Michael Bloch in web marketing (Tuesday August 7, 2012 )

If you have an online business, you probably use search engines multiple times a day – but what about the average person? (more…)


How Many Americans Still Not Online?

Posted by Michael Bloch in online world (Saturday August 4, 2012 )

I was looking back at one of my old posts stating 27% of US adults weren’t online. How much has that number changed in the last 6 or so years? (more…)


Link Building In A Brave New World

Posted by Michael Bloch in web marketing (Friday August 3, 2012 )

Link building isn’t dead – it’s just very different now – and in some ways, easier. (more…)


120 Character Subject Lines?

Posted by Michael Bloch in web marketing (Thursday August 2, 2012 )

Which is best, short subject lines or long ones? After over a decade of reading reports and studies, I still have no idea. (more…)


Bing On Links

Posted by Michael Bloch in web marketing (Friday July 27, 2012 )

Links have always had a big focus in SEO, even more so now for various (and very different) reasons; but what if links aren’t as important as we think? (more…)