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Over 50 million tweets served – a day

Posted by Michael Bloch in online world (Tuesday February 23, 2010 )

Kevin Weil, the Analytics Lead at Twitter, has revealed some interesting stats about Twitter activity.

Kevin has released figures of how Twitter has grown over the past three years in relation to the number of tweets created each day.

Back in 2007, people were posting 5,000 tweets a day. In 2008, that number grew to 300,000. By 2009 it had shot up to 2.5 million per day.

By the end of last year, tweets grew 1,400% to 35 million per day.

Kevin says Twitter is seeing 50 million tweets per day at the moment – an average of 600 tweets per second.

That’s just active tweeting – then there’s the distribution of the tweets to followers, searching and a slew of other activities.

Twitter has often played things close to their chest regarding activity, but it seems this type of reporting is the beginning of the company opening up a bit more on statistics with the promise of more information to come.

When I first saw the 50 million tweets a day figure, I wondered how much of it was spam, but it appears tweets from accounts identified as spam have been removed from the counts.

So, lots of people tweeting, but is anybody reading? Just judging by the activity and engagement I see on a couple of accounts I look after; and given there’s little effort involved in tweeting, I still think it’s certainly worth the time. You don’t have to be an early adopter to benefit from Twitter – much like with Facebook fan pages, I was a late bloomer and have done ok through both services.

Learn more about using Twitter as a marketing tool.

Learn more about Facebook fan pages.


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