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MySpace ecommerce soon?

Posted by Michael Bloch in ecommerce (Thursday February 8, 2007 )

By the way; here’s a handy tip: you can already embed PayPal “buy now” buttons and links in your MySpace profile; but just be aware of MySpace’s current Terms of Service, that state:

“Non-commercial Use by Members. The MySpace Services are for the personal use of Members only and may not be used in connection with any commercial endeavors except those that are specifically endorsed or approved by MySpace.com.”

I’m not sure how ferociously they police these terms as there’s plenty of business represented on MySpace hawking products; it’s just something to keep in mind.

Related:

Other MySpace posts on this blog

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MySpace users might get a chance to experience the thrill of ecommerce very soon via the social network. MySpace ecommerce features could also be a boon for small business owners who have a MySpace profile.

MySpace have been in talks with eBay for a while about a “peer commerce” arrangement where MySpace users, utilizing eBay’s ecommerce platform, can buy and sell items from each other via their profiles.

One of the issues perhaps holding up this partnership is Google. Google already has a deal with MySpace to provide search results. Although the paperwork hasn’t been finalized yet, MySpace search has been returning Google results for a few months now.

Given that Google also has Google Base, their free classifieds service; there’s supposedly a bit of banter going on between all parties as to whom will be the successful suitor for MySpace’s attention in regards to integrations of ecommerce features.

Also, no doubt there will be integration of Google Checkout with Base very soon and voila!, Google will have a full fledged ecommerce system – but still very much the underdog compared to eBay.

When you take into account that MySpace has over 140 million users, it becomes quite understandable why eBay and Google are duking it out for the MySpace prize.

The advent of ecommerce on MySpace is another great reason why you should establish a profile for your business now if you haven’t done so already. Get familiar now with how MySpace works so you’ll be ready to take advantage of whatever they decide to implement.

Bear in mind, MySpace isn’t just for young people, there’s plenty of ‘oldies’ – including me – who maintain a profile. In fact, a healthy chunk of MySpacers are over the age of 35. I’ve certainly found that having a MySpace profile does drive traffic to Taming the Beast.net.

By the way; here’s a handy tip: you can already embed PayPal “buy now” buttons and links in your MySpace profile; but just be aware of MySpace’s current Terms of Service, that state:

“Non-commercial Use by Members. The MySpace Services are for the personal use of Members only and may not be used in connection with any commercial endeavors except those that are specifically endorsed or approved by MySpace.com.”

I’m not sure how ferociously they police these terms as there’s plenty of business represented on MySpace hawking products; it’s just something to keep in mind.

Related:

Other MySpace posts on this blog



 

 
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