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Early holiday shoppers

Posted by Michael Bloch in web marketing (Saturday October 4, 2008 )

Over 33% of US shoppers recently surveyed stated they begin holiday shopping before Thanksgiving. (more…)


Videos and Google SERPs

Posted by Michael Bloch in web marketing (Friday October 3, 2008 )

Either Google is experimenting again or they’ve introduced a new feature in relation to video inclusion in SERPs.. one that will affect everyone. (more…)


Email personalization bloopers

Posted by Michael Bloch in web marketing (Thursday October 2, 2008 )

While personalization of emails is a great way of adding a human touch, sometimes it can do the exact opposite. (more…)


Do popups still work?

Posted by Michael Bloch in web marketing (Wednesday September 17, 2008 )

Short answer: Yes. Long answer: Hell yeah. Regardless of what you read on forums and blogs about popups being evil – they still get results. (more…)


Affiliate marketing survey report

Posted by Michael Bloch in web marketing (Tuesday September 16, 2008 )

A recent affiliate marketing survey shows that while affiliate programs are still considered by merchants as being a cost effective way of generating sales, budget restrictions are putting a dampener on the channel. (more…)


Brandjacking and sponsored search

Posted by Michael Bloch in web marketing (Saturday September 13, 2008 )

Tried running a search on your company name lately? Check out the sponsored results, you might be the target of brandjacking. (more…)


Revamping old content for profit

Posted by Michael Bloch in web marketing (Thursday September 11, 2008 )

Every new page of content is a ticket in the search engine lottery. Sometimes we crank out so much, we forget what we’ve done. For site owners running affiliate offers particularly, these pages can be a dormant gold mine. (more…)


Help a reporter

Posted by Michael Bloch in web marketing (Tuesday September 9, 2008 )

Every online business owner likes to see their site mentioned in a big circulation newspaper and companion site as it can translate to a lot of traffic and substantial link love. So how can you get your site mentioned? Help a reporter. (more…)


Coupon use skyrocketing

Posted by Michael Bloch in web marketing (Friday September 5, 2008 )

Tough times are seeing more people using coupons – 72% of consumers are using more coupons than they did six months ago and three quarters say the state of the economy is the reason for doing so. (more…)


Facebook tops social bookmarking

Posted by Michael Bloch in web marketing (Wednesday September 3, 2008 )

It’s been a while since I last took a look at who’s doing what in the social bookmarking world – here’s some recent statistics. (more…)