A recent survey has found 80% percent of consumers will back-flip on a purchase decision based on negative reviews found online. (more…)
The Big Impact Of Negative Reviews
Cart abandonment survey results
The more things change, the more they stay the same as the old saying goes – and it certainly seems to apply to shopping cart and checkout abandonment. (more…)
Australians To Spend $13.6 Billion Online
According to new research by PricewaterhouseCoopers (PWC) and Frost & Sullivan, Australians will spend more than $13.6 billion online this year and an increasing amount of online purchases will be made outside our own shores. (more…)
Consumers More Wary About Spending
They say those who don’t learn from history are doomed to repeat it and it looks like the GFC has taught some harsh lessons that aren’t being forgotten too soon – which will make online business a little more challenging. (more…)
California’s Affiliate Nexus Tax
They say there are two things you can be sure of in life – death and taxes; but at least you only die once. California’s new tax ruling is going to see many affiliates in the state doing it tough. (more…)
Social Commerce Survey Results
A recent survey of over 1,700 consumers looked at shopping activity and its relationship to activity on social sites and tools such as Facebook, Twitter and customer reviews. (more…)
Online shopping is a game
Thanks to the Internet, the mindset of shoppers is rapidly changing – purchasing goods and services online is becoming more of a game and coupons play an important part. (more…)
Expensive gas is good for ecommerce
According to the latest MasterCard Advisors SpendingPulse report, ecommerce in March recorded strong growth – and high prices at the gas pump may have contributed. (more…)
Abandoned shopping cart follow up
More merchants are following up on abandoned shopping cart sessions than last year. (more…)
Australia’s hardware war heads online
Some Australians *may* soon get a better online experience in regard to buying hardware, thanks to a battle between Bunnings and Woolworths for supremacy in the sector. It’s another flag for established Australian brands to fully embrace the Internet and ecommerce, rather than doing the bare minimum in terms of participation. (more…)







