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Teens Ditching Email?

Posted by Michael Bloch in web marketing (Monday July 16, 2012 )

If you’re an email marketer targeting teenagers, the news isn’t good. (more…)


Social networking and our lives

Posted by Michael Bloch in online world (Sunday June 19, 2011 )

It only seems like yesterday Facebook was a closed shop and MySpace ruled the roost. Things have changed, as has the impact of social networks on our lives generally. (more…)


Facebook hits half a billion users

Posted by Michael Bloch in online world (Saturday July 24, 2010 )

On Wednesday, Facebook founder Mark Zuckerberg announced 500 million people are actively using his social networking service. (more…)


Meaningless LinkedIn invitations

Posted by Michael Bloch in ecommerce (Monday July 5, 2010 )

A lot of merchants in the online scene maintain a LinkedIn profile; but don’t seem to get what “networking” means. (more…)


Click laundering and PPC fraud

Posted by Michael Bloch in web marketing (Sunday May 23, 2010 )

As click fraud detection becomes more refined, so too do the strategies of those looking to commit it. (more…)


Google adds Facebook to real-time search

Posted by Michael Bloch in web marketing (Friday February 26, 2010 )

Google recently announced it is now incorporating Facebook Pages status updates in its real-time search feature. (more…)


Facebook, Twitter, Blogging & Youth

Posted by Michael Bloch in online world (Saturday February 6, 2010 )

Blogging isn’t such a popular activity with teenagers and young adults nowadays and Twitter even less so according to a recent survey. (more…)


Twitter grabs Aussies’ attention

Posted by Michael Bloch in online world (Monday August 17, 2009 )

Twitter has enjoyed meteoric growth all over the world.. and especially in Australia. (more…)


Twitter’s looming demise?

Posted by Michael Bloch in web marketing (Friday June 19, 2009 )

In Australia we have a term “tall poppy syndrome” and it seems that Twitter has become one of its victims. (more…)


Social media and business reputation

Posted by Michael Bloch in ecommerce (Monday April 20, 2009 )

Never before have so few been able to do so much damage to so many. Freedom of speech is a wonderful thing isn’t it? It’s just a shame that some enough haven’t matured enough to use it wisely. (more…)