Older web surfers are thirsting for more age relevant content according to a recent study and a majority feel that online advertising is out of step with their age group.
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Phishers, those who attempt to defraud others by posing as a provider or supplier in order to gain credit card details or access to services, have started leveraging the popularity of Google Adwords for their nefarious activities.
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I’ve always been curious as to how search engines are used, particularly in relation to the number of queries that are ecommerce related. This study sheds a little light on the topic.
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It seems there’s a shortage of seasoned search engine marketing professionals, web developers and marketing specialists - so companies are turning to those without the years under the belt or them thar degree thingies in order to fill the gaps.
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If you’re using someone else’s trademark in your meta tags and particularly one of a competitor - watch out; it may land you in court.
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The recent to and fro between Yahoo and Microsoft over M$’s possible acquisition of Y! has been pretty much background static for me - just another day in the life of the online version of corporate cancer - ho hum. However, a letter from Jerry Yang and Roy Bostock to Steve Balmer had me smiling.
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Do you write original content for your site such as useful articles and tutorials? Chances are your content is earning money for others - without your knowledge and permission.
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Way back in 2002, a client needed a special sort of shopping cart; something that would work off the shelf. I went through over 130 possible solutions to try and find the right one. Today, the range of choices is even larger - so no wonder people get confused as to what they need from a cart application and which one to buy.
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Oh wow, one of my worst nightmares and one I’m sure the English teachers from my school days share - textspeak, the lingo of SMS, is increasingly appearing in ads.
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“The Zone” as referred to by developers is a place in space and time when they are most productive. For most people, getting to that place isn’t like flicking a light switch and given the required lead up to getting in The Zone; some onlookers might think they are wasting time.
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