A recent survey of over 2,200 US Internet users has revealed some interesting insights into how email recipients determine whether to report a message as spam. In the majority of instances, they don’t even get as far as opening an email before doing so.
(click to continue..)
Factors in email open rates
New buzz monitoring tool
Keeping an eye on what others are saying about your business is an important part of ecommerce and marketing. A new tool that came out of beta a couple of days ago makes monitoring what’s being said about your business, your competitors or general industry buzz a good deal quicker and easier.
(click to continue..)
Unlimited Yahoo mail storage
Starting in May this year, Yahoo! will be offering their email users unlimited storage.
(click to continue..)
Poison blogging and comments
Give some people a keyboard and a sense of anonymity and they’ll abuse it any way they can. sometimes the abuse will escalate to ridiculous levels as a prominent blogger recently experienced - and that experience has her terrified.
(click to continue..)
Rankings tanked? Check your links
Have your search engine rankings taken a nose dive recently? There’s so many reasons that this could be due to, but here’s a dark and nasty one you may not have thought of.
(click to continue..)
Revenue option - banner networks
Contextual advertising such as Google AdSense has taken much of the limelight for affiliates and publishers as a revenue generating option in recent years; but there are other avenues to consider.
(click to continue..)
Image based sites & rankings
Does your site rely heavily on images? Having trouble gaining a decent search engine ranking or perhaps even properly listed? Here’s one of the reasons why this might be occurring and what you can do about it.
(click to continue..)
Pushing offline to online
A recent survey indicates that one of the greatest spurs for people to search online for a product or service is advertising they’ve seen offline. The survey report reminded me of how one of my small business clients used print very effectively to lead people to their web site.
(click to continue..)
Image spammer tricks
The pump and dump stock spam scams that are reliant on images to relay their pitch continue with seeming increasing ferocity. How do they continue to push this garbage through even some of the most tweaked filters that employ OCR (optical character recognition)? A security firm has published some tricks of the trade.
(click to continue..)
AdSense CPA beta
This is sure to have a few affiliate networks such as Commission Junction shaking in their booties. AdSense is inviting applications from publishers to run CPA campaigns in their beta program. This is where you don’t get paid per click, but when an action such as a sale or subscription results from a click. In other words, a good old traditional affiliate program.
(click to continue..)





