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The free lunch online

Posted by Michael Bloch in online world (Monday October 30, 2006 )

It was often said there was no such thing as a free lunch. It’s just something that we understood. I believe the web has changed that somewhat; particularly given the wide range of free lunches now available and so many companies wanting us to sit at their table. You can have a free bite here, a free bite there…

But when things go wrong, who should pay for the antacid?..
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Defeating hotlinking

Posted by Michael Bloch in web development (Sunday October 29, 2006 )

Have you ever noticed in your stats or server logs an image from your site being requested thousands of times, when the page it’s displayed on is only requested a few dozen times? You may have fallen victim to hotlinking.
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What’s the buzz? Keeping tabs

Posted by Michael Bloch in ecommerce (Saturday October 28, 2006 )

Hands up those online business owners who regularly search the web for mentions of their own name or domain name. Everyone? Of course we do :). It’s not just natural curiosity, but also a good strategy for building relationships, keeping an eye on competitors and monitoring what customers are saying about you.

Now there’s an even easier way to keep tabs on what people are saying about you and your online business.
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Social network saturation?

Posted by Michael Bloch in online world (Friday October 27, 2006 )

MySpace and Facebook lost visitors in September, according to Nielsen/NetRatings and some news services are reporting this as a seasonal downturn, the market becoming saturated or that people just have gotten over social networking.

I tend to feel there’s a very different trend occurring.
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Changing dynamic urls to static

Posted by Michael Bloch in web marketing (Thursday October 26, 2006 )

Up until recently, if your dynamic (i.e. database generated) page URLs contained the “&id=” parameter, it was a sure-fire way not to have those pages included in the Google index. Google just refused to spider anything with “&id=”. That’s now changed.
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Embedding RSS feeds in web pages

Posted by Michael Bloch in web development (Tuesday October 24, 2006 )

Ever wanted to display RSS content in a HTML web page? It’s very easy to do thanks to a nifty and free application!
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Defending your reputation

Posted by Michael Bloch in online world (Monday October 23, 2006 )

What are people saying about you online? If you’ve been around the web for any length of time, chances are you’ve ruffled someone’s feathers along the way and they’ve fired back in a public manner.
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Online collaboration and meetings

Posted by Michael Bloch in web development (Saturday October 21, 2006 )

If you’ve ever tried relaying a complex concept purely by phone or email; you’d well understand how challenging it can be.

Many online projects are delayed in being rolled out and sales lost because of simple misunderstandings and communications breakdowns.
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Flog blogging

Posted by Michael Bloch in web marketing (Saturday October 21, 2006 )

First there were splogs, spam blogs - now a new twist on the blog word and the associated implications are generating much heated discussion in the blogging community. Welcome to the new world of flogging.
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Phishing scams getting sneakier

Posted by Michael Bloch in ecommerce (Friday October 20, 2006 )

I’ve gotten to the stage that just about any email that claims to be from PayPal gets deleted before it’s opened; but I am interested in monitoring how PayPal and similar phishing scams are evolving.
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