According a recent consumer study, 82% of Internet users who visit newspaper sites each day also purchase products online - opposed to 55% of infrequent visitors.

The daily visitor also spends on average (more…)

Update: June 29 - Google Checkout launched; read an initial review - click here

It’s been rumored that Google’s much awaited “GBuy” payment service will launch in the next week or two. Google CEO Eric Schmidt stated (more…)

In this age of bleeding edge marketing ideas, complex promotion strategies, whizz-bang and expensive software tools, it’s easy to overlook the simpler ideas that will always be effective in attracting visitors to your site and/or keeping them returning.

For example, a couple of days ago I made mention (more…)

eBay AdContext is a new contextual advertising revenue generation option for site owners, roughly along the lines of AdSense and the Yahoo Publisher Network. A snippet of code is implemented (more…)

Many blogs offer RSS feeds only - no email updates. I think it’s important to offer email subscriptions to a blog as well, and it will continue to be an important feature well into the future, for the following reasons: (more…)

Story of the year I think. Microsoft’s Bill Gates has stated he’ll be decreasing his role at Microsoft over the next couple of years to focus more (more…)

In my various roles, I get around a dozen job applications and partnership approaches each day from web development and graphic design contractors.

An unsettling trend I’m noticing is that the online cold canvassing coming from countries where English is *not* the primary language tends to be of a higher quality (more…)

While the majority of marketing seems to be targeted towards the 18-34 age group, does this mean that we suddenly stop making brand decisions past that time in our lives?

As someone who has passed (more…)

Over a third of teenagers aged 13-17 years spend three hours or more per day online (outside of school) according to a recent survey and in the 4 hours per day group, the gals outpace the guys (more…)

Before you sign on the dotted line for a merchant account/credit card processing arrangement, be sure to check out all the fees - including what it will cost to get out of the arrangement if that scenario should eventuate.

Case in point: (more…)