MailerMailer recently released it’s bi-annual email marketing metrics report with some interesting statistics on subject line length, open and click rates.
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Email marketing metrics report
Web ready graphic design
If you’re a graphic designer, how web savvy are you?
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Nearly 80% shop online
According to Nielsen Online, 79% of US consumers have made an online purchase in the last 6 months.
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Host zapped, spam drops globally
It’s often said that relatively few parties are involved with the majority of the world’s spam - that is the spammers themselves and the hosting services who harbor them (where botnets aren’t involved). A US web host recently had its plug pulled for its alleged spam friendly practices - and the resulting drop in spam was dramatic.
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Spam conversion statistics
I’ve always been curious about spam response rates - here’s some interesting stastics from a “controlled” spam campaign.
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Thrifty Generation X shoppers
Now we’re talkin’ bout my generation (apologies to The Who); those people born between 1965 - 1981. We’re up to our eyeballs in debt it seems, so we’re looking for a bargain.
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Aggressive SEO companies
“You clearly need a little more education on SEO Mr. Bloch”. I remember being told this by an overpriced SEO company a few years back. It sprang to mind recently when reading about a few site owners who have been harassed by aggressive SEO companies.
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Free shipping still a favorite
Hope springs eternal they say and many online retailers, armed with a fistful of marketing strategies, have chosen to take an optimistic view of the holiday shopping season ahead.
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Content reproduction & nofollow
If you offer content for reproduction, what is your “nofollow” tag policy? If you don’t have one, you may be losing search engine ranking kudos.
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Search marketing statistics 2008
Looking for some interesting snippets of info to liven up your next dinner party? Nothing says Mr. (or Mrs. or Ms.) Popularity more than a hatful of search marketing facts and figures!
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